Last week, merchants at Regency’s Lake Mary Centre in Lake Mary, FL and The Field at Commonwealth in Chantilly, VA joined a number of floral businesses from around the country for Petal It Forward: an annual random-acts-of-kindness initiative organized by the Society of American Florists (SAF). Created to help people start their days with more smiles and less stress, the effort included surprising unsuspecting passersby with two free flower bouquets: one to keep, and one to gift to a friend.
In Bloom Florist at Lake Mary Centre was thrilled to play its part in the event, and sold out of its 200 bouquets within an hour and a half. Based in Central Florida and owned by husband-and-wife duo John and Sally Kobylinski, the homegrown flower shop designs swoon-worthy arrangements for everyday celebrations, weddings, corporate events and business gifts.
We're thrilled to welcome In Bloom Florist to our Lake Mary Centre given both their strong following and their commitment to the community," said Marc Elias, Sr. Leasing Agent. "We love seeing their participation in public events like the Petal It Forward movement, and we are looking forward to seeing more events like this in the future and seeing how we can get more involved.
The Petal It Forward movement was inspired by research from Jacksonville’s University of North Florida that shows that living with flowers reduces stress. Its “keep one, share one” concept, which originated in 2015, came from research conducted by the Society of American Florists, stating that while 80 percent of people reported receiving flowers makes them happy, 88 percent said that giving flowers makes them happy.
“We are always looking for ways to spread the joy of flowers, and through Petal It Forward, we had the opportunity to do just that," said John Kobylinski. "It’s so easy to go through the motions and the same routine day-to-day, so it was exciting for us to help people break that routine as we got to see how flowers instantly brought happiness to people as they were going about their daily commutes.”
Learn more about the Petal It Forward movement here.