@RegencyCenters Blog

Our 2017 RECon Tip Sheet

With more than 36,000 attendees and upward of 1,000 exhibitors over a four-day period, ICSC's annual RECon can prove to be a daunting experience. Whether it’s your first time visiting the big show or you are a seasoned veteran, we believe there is information below that will serve as a good reminder or lesson heading into May 21-24 in Las Vegas:

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Is Showrooming the Next Big Thing?

Showrooming, also referred to as interconnected retailing or “bricks and clicks,” so coined by the Harvard Business Review, has been employed most recently in variations by Warby Parker, Bonobos, and Home Depot.

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Imagine Market Common Clarendon Open House Brings New Ideas, Community Together

On a mild May evening, more than 200 community members came together and shared their vision and ideas for the future of Market Common Clarendon — a 392,960-square-foot shopping center in affluent Arlington, VA. The open-air center, currently anchored by Whole Foods Market, Apple, and Crate & Barrel, was acquired by Regency Centers and partner Avalon Bay in May 2016 from TIAA-CREF.

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Nutella Cafe Debuts in Chicago Later This Month

Hazelnut spread lovers, this hunger-inducing news is for you. The first all-Nutella Cafe is debuting May 31, in Chicago's Millennium Park Plaza. The standalone cafe will serve all manner of Nutella-filled crepes, pastries, gelato, plus an entire menu brimming with breakfast items and treats including buttermilk pancakes and waffles with Nutella and Nutella-topped handpies.

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Trend Alert: Social Influencers Paying off in Retail

There was a day when retailers and brands paid big money for celebrities to represent in a TV commercial or pose for billboards. While celebrity influence still has its place in marketing, the pics and poses have expanded from the celebrity realm into social media and the impact in retail is spreading. Using social media influencers, brands and retailers are increasingly engaging customers en masse via social media platforms like Facebook, Instagram, and YouTube, and the numbers tell a profitable story.

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5 Ways That the Path to Consumers is Becoming More Direct

For traditional retailers, the pathway to consumers is becoming increasingly more direct thanks to technology and systems innovation. Among the influencing factors, mobile technology and the Internet of Things are bringing real-time data into the industry for retailers to learn from traffic, shopping patterns (including time spent looking at particular items, time lapse from entering store to checkout, etc.), and inventory. Text marketing systems, ship-to-store, and other strategies that bring people into stores makes the relationship between retailers and shoppers even more direct and intimate.

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Tracking profitability: Brick-and-Mortar Stores On Top

Believe it or not, running an online store can be more expensive than running a traditional brick-and-mortar shop. Seems strange, doesn’t it? While both options can generate profit, traditional stores are showing greater profit margins than their online counterparts. Nevertheless, leading retailers over the last few years support this conclusion. For example, the Wall Street Journal reports, "Kohl's Corp. says its profitability online is less than half what it reaps in its store", and "Target Corp. says its margins will shrink as its online sales grow."  

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6 Ways AI is Changing the Game for Traditional Retailers

Walk into a Lowe’s store today and you many encounter a new kind of customer service associate—a robot roaming the floor to serve your needs. On your way there, you might speak directly to “My Starbucks Barista” app on your smartphone. She will talk you through ordering your favorite venti latte, which you then can pick up at a local store within minutes.  

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6 Grocers to Follow on Social Media

A recent study by Aptaris and Dunnhumby on 2017 Advertising & Promotional Practices among U.S. grocery retailers reveals that 95.6 percent of food retailers have a presence on social media related outreach. A further breakdown of these statistics gleaned by the Progressive Grocer show that all 96.4% of food retailers using social media have an active Facebook page and more than half of the active social media food retailers are active on Twitter. Other second- and third-tier platforms such as Instagram, Pinterest, and YouTube are also growing in popularity among grocers.

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