---
title: New Seeds at Cherry Grove - A Fresh Look Story
description: A Fresh Look transformation for Cherry Grove, utilizing an old empty space for two dynamic retailers.
image: https://connect.regencycenters.com/hubfs/cherry-mod.jpg
---

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# New Seeds at Cherry Grove - A Fresh Look Story

[Eric Davidson](https://connect.regencycenters.com/blog/author/eric-davidson)

March 14, 2018

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We've shown you plenty of examples of how our Fresh Look philosophy works in our development pipeline, but recently it provided a great view into turning a "loss" into a "gain" in Cincinnati, OH. [Cherry Grove Plaza](https://www.regencycenters.com/property/detail/501/Cherry-Grove) is a 195,000 SF center anchored by Kroger, and until recently was home to an 8,000 SF Goodyear.

![Old Goodyear storefront and car repair bay](https://connect.regencycenters.com/hubfs/Building%20Front%20Facade%20(Before).jpg)

 

After Goodyear unexpectedly left we saw it as a challenge ripe with opportunity to improve the tenant mix, increase foot traffic, and bring a new storefront to the center. The building was oddly configured with plenty of parking challenges, along with roll-up garage doors and a towering billboard sign over the space. This offered something unique to the market that we knew restaurants would find attractive.

 

![Construction debris in old Goodyear building](https://connect.regencycenters.com/hubfs/IMG_20170228_133134990.jpg)

 

Our vision included filling in the four garage doors at the rear of the building so we could add that addition parking that was lacking, and also installed a large patio with gas-operated fire pits. The final garage door was replaced with a standard storefront. From there, we engaged an architect to put our vision on paper and began our marketing campaign with the assistance of Faith Hershey, Assistant Marketing Manager. In a short amount of time we had commitments from [Bentley's PET Stuff](https://petstuff.com/) for 4,000 SF of the new space, and [MOD Pizza](https://modpizza.com/) for the remaining area.

 

![Mod Pizza storefront and patio](https://connect.regencycenters.com/hubfs/file9-2%5B6%5D.jpeg)

 

![Patio seating at Mod Pizza with chairs and sun umbrellas ](https://connect.regencycenters.com/hubfs/file8-1%5B16%5D.jpeg)

 

![Black and white wall art inside Cherry Grove Mod Pizza restaurant ](https://connect.regencycenters.com/hubfs/file-2%5B4%5D.jpeg)

 

![Animal toys inside The Toy Shop ](https://connect.regencycenters.com/hubfs/file7-1%5B18%5D.jpeg)

 

None of this CapEx work could have been done without [Dave McNulty](https://www.regencycenters.com/employee/2116/Dave-McNulty) and Alice Russell in Financial Services to bring this to life, as well as the hard work and vision of [Ryan Ertel](https://www.regencycenters.com/employee/9966/Ryan-Ertel), [Patrick Krejs](https://www.regencycenters.com/employee/9403/Patrick-Krejs), and Tim Daher.

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[Jul 18 Regency's Dunwoody Village Transforms Into a Vibrant Outdoor Hub](https://connect.regencycenters.com/blog/the-dunwoody-village-transformation-into-a-vibrant-outdoor-hub) [Jun 15 Corbin's Corner Shopping Center Transforms with Modern Upgrades](https://connect.regencycenters.com/blog/corbins-corner-transforms-with-modern-upgrades) [Jun 08 Regency’s Latest Placemaking Efforts Enhance Shopping Centers Nationwide](https://connect.regencycenters.com/blog/regency-placemaking-shopping-centers-nationwide) [May 14 Regency Centers Earns 18th Consecutive First Coast Healthiest Companies Award](https://connect.regencycenters.com/blog/18th-first-coast-healthiest-companies-award) [Feb 05 Regency Centers Announces Lone Tree Village Development in Colorado](https://connect.regencycenters.com/blog/regency-centers-announces-lone-tree-village-a-king-soopers-anchored-retail-destination-serving-the-ridgegate-community) [Jan 29 Regency Centers Acquires Mount Sinai Shopping Center in Long Island](https://connect.regencycenters.com/blog/mount-sinai-shopping-center-in-long-island) [Jun 08 Regency’s Latest Placemaking Efforts Enhance Shopping Centers Nationwide](https://connect.regencycenters.com/blog/regency-placemaking-shopping-centers-nationwide) [Mar 15 Fresh Look Stories, Spring 2018](https://connect.regencycenters.com/blog/fresh-look-stories-spring-2018)

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