Tenant Spotlight: The Pink Nickel at Brooklyn Station on Riverside

Classic staples, vibrant colors, bold prints…Brooklyn Station on Riverside just got a little more fashionable with the introduction of its newly signed tenant, The Pink Nickel.

Pink Nickel collage of women showing off different outfit options

The Pink Nickel was founded in 2009, by Angela Widener. The boutique offers a broad selection of clothing and accessories at affordable price points, bringing you the most desirable, hot-off-the-runway boutique pieces.

“At Brooklyn Station on Riverside we are creating an environment where each hand-selected retailer provides a unique shopping experience for the Downtown, Riverside, San Marco and other surrounding areas,” says Patrick McKinley, Senior Leasing Agent “The Pink Nickel will offer shoppers a knowledgeable support staff, welcoming buildout and products that cater to local customers.”

The family owned and operated business currently operates a store in Julington Creek; the owners had been looking for another location for the past year.

“We were paying close attention to our customers on Facebook, they wanted us to be closer to where they lived. We have been asked to open at the beaches and the Riverside/San Marco area. We didn't feel the Five Points area needed another Boutique. My husband (Ben) heard about the Brooklyn Station location and we decided to take a drive one Sunday afternoon to check this potential location out for ourselves. I can honestly say that it felt like home. I was shocked at the 'awesomeness' of the Fresh Market!” said Julie Widener, of The Pink Nickel

Image of clothing racks and earrings that can be found at Pink NickelAs stated in an earlier blog post, Brooklyn Station on Riverside is beginning construction on the fourth and final building. Corner Bakery, Hair Cuttery and Lucy’s Boutique have opened to join The Fresh Market; Navy Federal, Burger Fi and Marilyn Monroe Nail Spa are all in different stages of buildout as well. Zoe’s Kitchen will be relocating within the market to upgrade their visibility, parking and presence. Hyppo Gourmet Ice Pops is a very unique concept that is cutting edge and flat out delicious! Burrito Galley is a local concept with very experienced operators of several different brands in Jacksonville. They plan to have a rooftop bar and dining area, an indoor/outdoor bar on the ground floor and considering a fire pit for the large patio seating.

Perfectly situated along the same corridor as tenants such as The Fresh Market, Lucy's Boutique, Marilyn Monroe Nails and the Hair Cuttery, The Pink Nickel will offer shoppers a fashion apparel element

“We started looking for the open spaces and peered through glass to see what we could see. We felt total peace and took steps to get more information about leasing space. How could this not be a good move for The Pink Nickel? New apartments, restaurants and high-rise buildings with successful businesses all around. We all felt that this was a ground breaking opportunity that we didn't want to miss out on,” continues Julie

In fact, the retailer has started campaigning on social media to inform followers and get them energized about the new store opening.

Pink Nickel facebook page screenshot

Shopping at this boutique is a relaxing, peaceful experience. The owners believe in making customers feel welcomed and special. So, welcome to the Brooklyn Station neighborhood, The Pink Nickel, we look forward to your opening!

woman taking selfie in front of Pink Nickel boutique

The Pink Nickel is scheduled to open April, 2014. For more leasing opportunities at Brooklyn Station on Riverside, please contact Patrick McKinley at PatrickMcKinley@regencycenters.com or 904-598-7468.